Insurance · 53seconds

Sanitas, on the front page

Front-page visibility and reputation, measured minute by minute.

Effective Exposure1.3 M+47 % vs sector average
Mentions155
Distinct outlets49
Share of presence13%

This is a static sample. The live demo updates minute by minute, and Sanitas alerts arrive by email in real time as soon as each analysis is ready.

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Sanitas's Effective Exposure over the last 30 days is 1.3 M — +47 % versus the average of Insurance brands. EE = minutes on the front page × the outlet's estimated monthly audience × prominence weight (leading 1 · secondary 0.4 · in passing 0.1).

Indicators versus the sector average

MetricThe brandSector averagevs average
Stories15585+83 %
Potential audience3941.8 M2664.6 M+48 %
Coverage (outlets)4934+43 %
Net Sentiment+63.9+35.3+28.6 pts
Front-page hours3.385 h2.360 h+43 %
EE1.3 M877 k+47 %
Positive EE877 k544 k+61 %
Negative EE25 k39 k−37 %

Recent analyses

06-09-2026 · noticiasdegipuzkoa.eus · 421 min on front page

The insurer is cited as a reference source in an informative article about celiac disease and the gluten-free diet.

SecondaryFavourable
06-09-2026 · noticiasdenavarra.com · 422 min on front page

The insurer is cited as a reference source in an informative article about celiac disease and common mistakes in gluten-free diets.

SecondaryFavourable
04-09-2026 · OkDiario · 3.722 min on front page

A nutritionist from the insurer's digital health service provides recommendations on what to eat before and after exercising.

SecondaryFavourable
06-09-2026 · noticiasdealava.eus · 245 min on front page

Sanitas appears as a professional source for advice on mistakes and risks linked to a gluten-free diet.

In passing
05-09-2026 · Diario ABC · 488 min on front page

A neuropediatrician from one of its hospitals provides expert insight on differences in children's maturity.

SecondaryFavourable
04-09-2026 · El Economista · 70 min on front page

A trainer and a nutritionist linked to the insurer's digital health service offer advice on resuming exercise after summer holidays.

Leading roleFavourableAdvertising

Full analysis archive

Insurance: AXA Allianz Asisa DKV Generali Línea Directa Mapfre Mutua Madrileña Santalucía SegurCaixa Adeslas

This is a static sample. The live demo updates minute by minute, and Sanitas alerts arrive by email in real time as soon as each analysis is ready.

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Analyses are 53seconds' own wording based on its measurements; no press content is reproduced. Data covers the last 30 days, updated 06-09-2026.