The brand is mentioned as an example of a vehicle with an engine-braking position in its automatic gearbox.
In passing
Automotive · 53seconds
Toyota, on the front page
Front-page visibility and reputation, measured minute by minute.
Effective Exposure6.3 M−14 % vs sector average
Mentions355
Distinct outlets91
Share of presence7%
This is a static sample. The live demo updates minute by minute, and Toyota alerts arrive by email in real time as soon as each analysis is ready.
See the live demoRequest early accessToyota's Effective Exposure over the last 30 days is 6.3 M — −14 % versus the average of Automotive brands. EE = minutes on the front page × the outlet's estimated monthly audience × prominence weight (leading 1 · secondary 0.4 · in passing 0.1).
Indicators versus the sector average
| Metric | The brand | Sector average | vs average |
|---|---|---|---|
| Stories | 355 | 517 | −31 % |
| Potential audience | 13633.1 M | 17486.2 M | −22 % |
| Coverage (outlets) | 91 | 94 | −3 % |
| Net Sentiment | +30.4 | +21.9 | +8.5 pts |
| Front-page hours | 12.608 h | 15.141 h | −17 % |
| EE | 6.3 M | 7.3 M | −14 % |
| Positive EE | 4.3 M | 3.7 M | +16 % |
| Negative EE | 406 k | 1.7 M | −76 % |
Recent analyses
A vehicle of this brand suffered heat damage from a fire involving two other cars on a street in Badajoz.
In passing
Toyota appears through Lexus to unveil its updated NX SUV, featuring revised styling, cabin technology, and electric driving range.
In the headlineLeading roleFavourableVia Europa Press
The brand appears because several of its off-road vehicles are part of the new fleet acquired by a fire and rescue service.
In passing
A flagship Toyota model is mentioned as a comparison point against a rival brand's off-roader returning to the market.
In passing
The brand unveils an updated version of its compact SUV, featuring new lighting design and a cabin personalization system.
In the headlineLeading roleFavourableVia Europa Press
Lexus, Toyota’s premium brand, unveils an updated NX SUV featuring refreshed styling, upgraded cabin technology and greater electric capability.
In the headlineLeading roleFavourableVia Europa Press
Toyota appears through Lexus to present the NX SUV’s design, technology, and electric-powertrain updates.
In the headlineLeading roleFavourableVia Europa Press
Toyota is cited as one of the brands with models among the top-selling cars in Spain during the first eight months of 2026, in a growing market.
SecondaryFavourable
Full analysis archive
- September 2026 · 126 analyses
- August 2026 · 284 analyses
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This is a static sample. The live demo updates minute by minute, and Toyota alerts arrive by email in real time as soon as each analysis is ready.
See the live demoRequest early accessAnalyses are 53seconds' own wording based on its measurements; no press content is reproduced. Data covers the last 30 days, updated 06-09-2026.