Heineken España's historic Cruzcampo factory is mentioned only as a geographic reference for the land where a new residential neighborhood is being built.
In passing
Beer · 53seconds
Heineken, on the front page
Front-page visibility and reputation, measured minute by minute.
Effective Exposure379 k−52 % vs sector average
Mentions77
Distinct outlets36
Share of presence12%
This is a static sample. The live demo updates minute by minute, and Heineken alerts arrive by email in real time as soon as each analysis is ready.
See the live demoRequest early accessHeineken's Effective Exposure over the last 30 days is 379 k — −52 % versus the average of Beer brands. EE = minutes on the front page × the outlet's estimated monthly audience × prominence weight (leading 1 · secondary 0.4 · in passing 0.1).
Indicators versus the sector average
| Metric | The brand | Sector average | vs average |
|---|---|---|---|
| Stories | 77 | 101 | −24 % |
| Potential audience | 1681.4 M | 2327.3 M | −28 % |
| Coverage (outlets) | 36 | 43 | −16 % |
| Net Sentiment | +13.0 | +35.2 | −22.2 pts |
| Front-page hours | 2.822 h | 6.480 h | −56 % |
| EE | 379 k | 792 k | −52 % |
| Positive EE | 56 k | 523 k | −89 % |
| Negative EE | 44 k | 30 k | +45 % |
Recent analyses
Its local beer brand is mentioned as part of the Sevillian lifestyle that captivated two young foreign women.
In passingFavourable
Its name identifies one of the music festival's stages through a sponsorship agreement with the organizers.
In passingSponsorship
The brand is mentioned tangentially in a news report on a wave of strikes in the Netherlands affecting ports and transport, without directly implicating its own operations.
In passing
It is mentioned as one of the first European breweries to adopt industrial ice-making machines in the 19th century.
In passing
It is listed among the commercial brands associated with the new Formula 1 Grand Prix to be held in Madrid.
In passingFavourableSponsorship
The article mentions the former brewery site only to locate the land where new housing will be built.
In passing
The beer brand appears as a sponsor of the LPA BMusic music festival, mentioned tangentially within the event's description.
In passingFavourableSponsorship
It is mentioned that one of the tennis players has a commercial collaboration with the company's non-alcoholic beer brand.
In passing
The brand lends its name to one of the festival's main stages as an event sponsor.
In passingSponsorship
A property developer is building housing on the site of a historic factory once belonging to the group's beer brand.
In passing
It is mentioned as one of the brands the tennis player commercially collaborates with during the tournament.
In passingVia EFE
Full analysis archive
- September 2026 · 63 analyses
- August 2026 · 148 analyses
- July 2026 · 235 analyses
- June 2026 · 290 analyses
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This is a static sample. The live demo updates minute by minute, and Heineken alerts arrive by email in real time as soon as each analysis is ready.
See the live demoRequest early accessAnalyses are 53seconds' own wording based on its measurements; no press content is reproduced. Data covers the last 30 days, updated 06-09-2026.