IBEX 35 · 53seconds

Merlin Properties, on the front page

Front-page visibility and reputation, measured minute by minute.

Effective Exposure1.4 M−70 % vs sector average
Mentions163
Distinct outlets41
Share of presence1%

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Merlin Properties's Effective Exposure over the last 30 days is 1.4 M — −70 % versus the average of IBEX 35 brands. EE = minutes on the front page × the outlet's estimated monthly audience × prominence weight (leading 1 · secondary 0.4 · in passing 0.1).

Indicators versus the sector average

MetricThe brandSector averagevs average
Stories163437−63 %
Potential audience3029.7 M10072.5 M−70 %
Coverage (outlets)4171−43 %
Net Sentiment-16.0+16.2−32.2 pts
Front-page hours5.078 h10.884 h−53 %
EE1.4 M4.6 M−70 %
Positive EE720 k2.6 M−72 %
Negative EE190 k530 k−64 %

Recent analyses

06-09-2026 · Merca2 · 637 min on front page

Merlin Properties appears as one of the Spanish real estate companies developing data centers amid debate over their local acceptance.

Secondary

Full analysis archive

IBEX 35: ACS Acciona Acciona Energía Acerinox Aena Amadeus ArcelorMittal Cellnex Enagás Endesa Ferrovial Fluidra

This is a static sample. The live demo updates minute by minute, and Merlin Properties alerts arrive by email in real time as soon as each analysis is ready.

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Analyses are 53seconds' own wording based on its measurements; no press content is reproduced. Data covers the last 30 days, updated 06-09-2026.