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Base: verified mentions of the nine banks across the front pages of 294 media in 15 countries. Audience: estimated monthly visits per medium, refreshed monthly. Dates: the day the story hit the front page.
Comparative table
Every brand in the sector, metric by metric. Click a row to open its view.
| Brand | Stories | Potential audience | Net Sentiment | Front-page hours | EE | Positive EE | Negative EE |
|---|
Stories: verified mentions in the period. Potential audience: sum of the estimated monthly audience of each mention's outlet. Net Sentiment: (favourable − unfavourable) ÷ all mentions × 100. Front-page hours: total time its stories stayed on front pages. EE (Effective Exposure) = minutes on the front page × the outlet's estimated monthly audience × prominence weight (leading 1 · secondary 0.4 · in passing 0.1); Positive and Negative EE add up only mentions of that tone.
Effective Exposure shares
How the sector's visibility splits: total, favourable only and unfavourable only.
Total EE
Positive EE
Negative EE
Each slice is a brand's share of the sector's Effective Exposure in that cut. The centre shows the mentions behind it.
Period indicators
The brand's eight metrics, each compared with the sector's brand average.
The % compares with the simple average of the sector's brands over the same period (for Net Sentiment, difference in points). Metric definitions are in the sector's comparative table.
Effective Exposure distribution
Where the brand's visibility falls. The tabs cut by tone: all EE, favourable only or unfavourable only.
By sentiment
By affected stakeholder
By reputational dimension
By nature
The brand's Effective Exposure split by sentiment, affected stakeholder, reputational dimension and nature of the piece (editorial, sponsorship or advertising). Radars scale to each cut's maximum; hover a vertex for the value.
Evolution
The chosen metric, day by day.
Daily series by the date each story hit the front page. Daily Net Sentiment = (favourable − unfavourable) ÷ that day's mentions × 100. Hover a point for detail.
Top outlets
The outlets that matter most for the brand, by the chosen criterion.
The period's top 10 outlets for the brand by the chosen metric. Audience: sum of the outlet's estimated monthly audience per story.
Right now
The brand's latest mentions
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